2nd UBIAN CONFERENCE 2023: Theme: Revitalizing Business and Tourism in the VUCA World through Research and Innovations



CALL FOR PAPERS

The University of Batangas invites professionals, industry practitioners, researchers, enthusiasts, faculty members, and students to participate in the 2nd UBIAN Conference: Unifying Borders Internationally through Annual Network Conference 2023 and submit their scientific papers for oral presentation. This year’s conference theme is “Revitalizing Business and Tourism in the VUCA World through Research and Innovations.” This two-day international research conference primarily aims to create a synergy of professionals, experts, and research enthusiasts from different local and international industries and institutions of higher learning to discuss the current and emerging issues and trends in the field of business, tourism, and hospitality.

Sub-themes

A. Business
1. Internet of Things (IoT) in business
2. Business Analytics and business intelligence
3. OBE in business education
4 .Digital marketing, eCommerce, and social media
5. Creativity and innovations in the business industry
6. Equality, gender, inclusiveness, and diversity in the business industry
7. Entrepreneurship and business sustainability
8. Corporate social responsibility and social marketing
9. Business Start-up and Technopreneurship
10. Cybersecurity in Business
11. Smart cities

B. Tourism and Hospitality
1. Internet of Things (IoT) in the tourism and hospitality industry
2. Community-based tourism and cultural heritage
3. OBE in tourism and hospitality education
4. Digital tourism
5. Creativity and innovations in the tourism and hospitality industry
6. Equality, gender, inclusiveness, and diversity in the tourism and hospitality industry
7. Corporate social responsibility
8. Development of Destination Tourism Planning Strategy
9. Eco-tourism
10. Multicultural diversity in the workplace
11. Cybersecurity in the tourism and hospitality industry

Important Dates
- Conference Dates: February 16-17, 2023
- Early Bird Abstract Submission Deadline: December 15, 2022
- Final Abstract Submission Deadline: January 27, 2023
- Results of abstract review returned to authors: Generally within a week
- Full paper and video submission deadline: February 6, 2023
- Registration Deadline: January 20, 2023

Extended submission deadline for abstract: January 27, 2023
Extended submission deadline for full paper: February 6, 2023


ABOUT UBIAN CON 2023

University of Batangas, through the Office of the Vice President for External Affairs and Research and Publications Office, in partnership with the Association of Universities of Asia and the Pacific (AUAP) is pleased to host the Annual UBIAN Conference 2023 on February 16 - 17, 2023. This event will bring together experts and researchers in the field of business and tourism to foster learning, and hopefully, initiate collaborations in a virtual environment.


PLENARY SPEAKERS


PROGRAM